Pet Asia Makes Its Mark

Despite the existence of competitive shows in the region, Aquarama has proven, time and again, to be the top show of its kind. Trade visitors flock to it from all over the world and the public unfailingly turns up in their thousands at every edition. Plans for 2011 are, by now, well advanced to ensure that this exalted position is not just maintained, but improved upon even further.

Visitors to Aquarama 2011 will therefore see, among the firm and established favourites, an important development when compared to its predecessors: Pet Asia, which has formed part of Aquarama over recent years, is set to expand significantly in 2011.

The decision to increase the pets content of the event has been taken in response to both public and trade demand, and to reflect the ongoing growth of the Asian pet market.

And all this is happening against the background of the ongoing worldwide economic crisis – a sure-fire sign that, despite the generally gloomy climate, there is still a demand for the right type of trade event, held in one of the world’s most attractive, appealing and well-serviced trade exhibition locations: Singapore.

Changing Trends

Gone (thankfully) are the days when the family pet dog or cat had to do with basic provisions and accessories. Today’s family pets live in an era of sheer pampered luxury compared with their predecessors.

Pet owners today want only the very best for their charges. Demand for premium foods and treats is therefore a vitally important growth area. So is the accessories market, with items from coats to combs, to fashion items, all claiming their market share. Health-oriented products, too, are continuing to make their mark, some designed to cater for the longer lifespan being experienced by cats and dogs (and other pets) nowadays, as a result of better diets, general husbandry improvements and advances in medical care.

And these provisions don’t end when a loved pet dies, either. Funeral services, including pet cremation centres, are expanding, as is counselling for bereaved owners.

The pet sector is, indeed, undergoing important changes as it continues to evolve in tune with modern living, including the increasing pet population that is now being kept in apartments, especially in some Asian countries.

Pet Asia is aiming to provide for every one of these needs in its expanded, ‘more-comprehensive-than-ever-before’ version at Aquarama 2011.

Good Reasons to be at Pet Asia 2011

  • Expand Your Market Shares In The Fast Growing Pet Industry
  • One-stop International Platform To Meet Your Marketing Needs
  • Save Time And Money – Thousands Of Buyers At Your Doorstep Over 4 Days
  • Learn About The Latest Market Trends In The Asian Pet Business
  • Network At The Exciting Sub-events Catering For The Pet Industry